🤑 Payment Strategies
Business strategies for revenue growth
Pricing Strategies to Consider
Freemium:
Offer a basic version of your software for free, with premium features behind a paywall. Users can try before they buy, but be wary of ‘scammy’ tactics that hide essential features until the last minute.
Free Trial:
Let users try the full software for a limited time. This can be effective, but requiring a credit card upfront can reduce your potential user base.
One-Time Payment:
This upfront model yields quick returns but may be harder to justify than a recurring subscription, especially for ongoing services.
Tiered Subscriptions:
Offer basic, mid-tier, and premium plans at different price points (often with discounts for longer commitments). This is common for most SaaS products.
Seat-Based Pricing:
Charge per user, ideal for B2B and enterprise sales where multiple employees use the software.
Metered Billing:
Bill users based on actual usage (e.g., per image generated). This aligns pricing directly with customer value but can be less predictable.